How You Like That

Lore & Background

Within the narrative arc of BLACKPINK, this track represents a thematic shift toward resilience. The visuals often depict destruction giving way to rebirth, symbolizing the group's ability to overcome silence and emerge stronger. It is viewed by followers as a manifesto of self-assurance, where the members command attention not through aggression, but through undeniable presence. The sonic landscape blends heavy bass with melodic hooks, creating an atmosphere that feels both intimate and explosive. This duality reflects the group's core identity: contrasting elements working in harmony to create something greater than the sum of its parts.

In Their Own Story

The digital clock ticked toward midnight as screens across the world waited in anticipation. In a dimly lit room, a fan gripped their phone, heart racing with the collective energy of millions. When the timer hit zero, the opening notes flooded through speakers. Shadows danced on the walls as the black and pink motifs illuminated the darkness. For that moment, the noise of the outside world faded, leaving only the rhythm and the roar of the BLINK community united in celebration.

Reader's Guide

Released as a digital single on June 26, 2020, How You Like That served as a strategic pre-release for BLACKPINK's debut studio album, THE ALBUM. While initially standing alone as a standalone track, it later appeared on the full LP released later that year. The song quickly climbed international charts, securing top positions on Billboard Global 200 and various national singles charts across Asia and Europe. Production duties were heavily led by Teddy Park, who crafted the signature bass-heavy trap beat mixed with orchestral strings that defines the track's high-energy atmosphere. The accompanying music video was directed by Seo Hyun-seung, known for his cinematic storytelling within the group's visual history. It features elaborate set designs and choreography emphasizing power dynamics. Commercially, the release shattered previous records for K-pop music videos on YouTube regarding viewership in a twenty-four-hour window. Fans celebrated the comeback after a long hiatus, noting the matured sound and sharper visuals compared to earlier singles.

Did You Know?

• The music video broke the record for most-viewed K-pop MV within 24 hours at the time of release.
• Teddy Park co-wrote and produced the track, continuing his long-standing collaboration with the group.
• The song was included on their first full-length studio album released later in 2020.
• Visuals featured iconic black dresses and pink accents that became synonymous with the era.